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Thursday, December 5, 2013

Should The Lakers Stay or Go?

In this 82 action project every one had to create an infographic poster on a team of their chose that would show statistics about that team and the arena or the team, and if the city would benefit from it or be hurt by it. The team I chose was the Los Angeles Lakers and they play at the Staples Center. The purpose of this is to see how a team's arena, brand, and market can benefit or hurt the city, and to say if they should be in the that city at all. I learned many things about how the Lakers do benefit the city in many ways. Also how hard research can be when you are trying to find the really specific information about a big franchise.
 
 
                                                       NVA, "Lakers, Yes or No" 12-3-13, Chicago: GCE


In this infographic poster I show the Lakers team value which is $584 million and from that 21% is Sport, 41% is Market, 24% is Stadium, and 14% is Brand Management. This illustrates all the different areas their value comes from, and how diverse it is. The team value though is never consistent. Then I show the teams salary which slowly goes up, but then drops in 2005 and reaches really high after 8 more years. From the Lakers' players getting more popular there salary jumped which helped make the team more value to the public. In building the Staples Center the city was very much involved, the cost of the construction was $400 million and $70.5 million was taxpayer money (17.6%). The Staples Center Foundation does a lot for there community, they will go to schools and do many services and will donate paint and art supplies to the schools. What kind of services they will do is help the school garden or they clean around. "More than $10 million in grants and in-kind support has been pledged to support several local charities and community-based organizations with a goal of changing lives and saving lives."

Some trends I see are that is that the team value is never consistent because of how popular the team is at times. Also because if a player is drafted to another team or another player joins their team, making it better or worse. An outlier that I also noticed was that coming back from an injury Kobe Bryant scored 47 points for the Lakers making them win.

 In my opinion I think that the Lakers should stay in Los Angeles because they are doing many things to help there community and a lot less money was used to make the stadium from taxpayers. The Lakers aren't hurting the community at all and they should definitely stay.

REFERENCES

 ʺLakersʺ n.p. Forbes, Jan 2013
ʺStaples Centerʺ n.p. Wkipedia 11-14-13
ʺFounding Partnersʺ n.p. Staples Center, n.d.
"1990-91 Los Angeles Lakers Roster and Stats" n.p. Basketball Reference, n.d.
"1995-96 Los Angeles Lakers Roster and Stats" n.p. Basketball Reference, n.d.
"2000-01 Los Angeles Lakers Roster and Stats" n.p. Basketball Reference, n.d.
"2005-06 Los Angeles Lakers Roster and Stats" n.p. Basketball Reference, n.d.
"2013-14 Los Angeles Lakers Roster and Stats" n.p. Basketball Reference, n.d.
ʺStaples Centerʺ n.p.Ticket dogs, n.d.
"Number 1 Los Angeles Lakers" n.p. 12-4-13

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